From Gold's Gym in Venice Beach California to the showdown in Pretoria,
amateur and professional bodybuilders prepare for the 1975 Mr. Olympia
and Mr. Universe contests in this part-scripted, part-documentary film.
Five-time champion Arnold Schwarzenegger defends his Mr. Olympia title
against Serge Nubret and the shy young deaf Lou Ferrigno, whose father
is his coach; the ruthless champ psyches out the young lion. Sardinian
Franco Columbu competes in the lightweight class; at home in Italy he
solves a tight parking problem by lifting the car into place. Joe
Weider is the marketer; Mike Katz and Ken Waller go for the title of
Mr. Universe. Bodybuilding and a celebrity-to-be go mainstream.