A love of nicotine unites all peoples across the globe,
regardless of colour, wealth or creed. Where religion and politics have
failed tobacco has succeeded, but at what cost? For over 50 years
people have been knowingly paying for the pleasure of tobacco with
their lives, making man's fatal tryst with the cigarette one of the
strangest love affairs ever.
But as smoking bans in the US and Europe abound, what is happening
in poorer nations? Their love affair is still in its first flush - one
third of the world's cigarettes are smoked in China alone. And globally
the tobacco industry is still worth $430 billion and going strong.
Intrigued by our planet's obsession with the cigarette, we decided
to capture our love affair with nicotine across the world on one single
day.
